Rated 4.8/5 · Trusted by 50,000+

Cloud-Wire Sculpt Seamless Balconette Bra

£24.99 £41.65 SAVE 40%

Look Lifted Feel Nothing

Lifts and shapes without a wire. Forget it's there.

Stretches to Fit Every Body

4-way stretch fits any cup. Even the sizes others ignore.

Smooth Back No Bulge

Wide seamless band. Nothing shows. Nothing moves.

White
34

Size Chart

Size Guide

Measure Underbust + Bust. Then use your difference to find your cup.

1 Measure Underbust (band) snugly.
2 Measure Bust at fullest point.
Cup = (Bust − Underbust) in inches.
Underbust (in) 4–5 (B) 5–6 (C) 6–7 (D) 7–8 (DD) 8–9 (DDD) 9–10 (G) 10–11 (H) 11–12 (I)
28–29 32B 32C 32D 32DD 32DDD 32G 32H 32I
29–29.5 34B 34C 34D 34DD 34DDD 34G 34H 34I
30–32.5 36B 36C 36D 36DD 36DDD 36G 36H 36I
32.5–34 38B 38C 38D 38DD 38DDD 38G 38H 38I
34.5–36 40B 40C 40D 40DD 40DDD 40G 40H 40I
36.5–38 42B 42C 42D 42DD 42DDD 42G 42H 42I
38.5–40 44B 44C 44D 44DD 44DDD 44G 44H 44I
40.5–42 46B 46C 46D 46DD 46DDD 46G 46H 46I
42.5–44 48B 48C 48D 48DD 48DDD 48G 48H 48I

Manual measurement may vary by 1–3 cm (0.4–1.2 in). If between sizes, size up for comfort.

B
In Stock – Ready to Ship
EMPTY DOM REMOVE PROTECTOR
...
......
...
Visa
Mastercard
American Express
Apple Pay
Google Pay
Shop Pay
Discover
Diners Club
Maestro
EMPTY DOM REMOVE PROTECTOR
EMPTY DOM REMOVE PROTECTOR

The bra that finally solves the impossible: true underwire lift without the digging, poking, or pressure. Cloud-Wire™ Technology cushions the structural support in our signature soft-touch fabric, giving you the "gravity-defying" shape you love while letting you breathe, move, and relax. Built for long days, low-cut tops, and refusing to compromise between looking good and feeling human—this is the support your body actually deserves.

What Makes It Different:

  • Cloud-Wire™ Cushioning — Encased structural support that lifts from the base but never rubs against your ribs.
  • Seamless 360° Smoothing — Wide, hardware-free wings that melt into your skin to eliminate back bulge and bra lines.
  • Unlined "Real-Shape" Cups — breathable molding that supports your natural curve without adding bulky, sweaty padding.
  • Balconette "Hidden" Cut — A flattering low-profile neckline that stays invisible under V-necks and square-cut tops.
  • Dig-Free Straps — Wide, flat-lay straps that distribute weight evenly across your shoulders, not into them.
  • Stay-Put Band — Engineered elasticity that anchors the bra in place so you never have to adjust in public.
  • Fit Tip: True to size. If you are between band sizes, size up for a more relaxed "loungewear" feel.

Perfect For: All-day office wear, date nights, and anyone tired of ripping their bra off the second they get home.

You don’t have to choose between support and sanity. This is lift you can live in.

Rated 4.8/5 · Loved by 50,000+

Lifted all day. Forget you're wearing it.

Most bras give you a choice: supported enough to hold you, or comfortable enough to survive. Oh-Shape's CloudLift ends that trade-off. Adaptive stretch that wraps and lifts without a single wire — so you get real support without a single moment of digging, rolling, or reaching into your shirt.

Benefits illustration
CloudLift Adaptive Stretch Technology

CloudLift Adaptive Stretch Technology

Other wireless bras go soft where you need support most — that's why they fail by noon. CloudLift maps to your shape instead of fighting it. Lifts at the chest. Smooth at the back. Zero wire. Zero compromise.

Fits Every Body. Every Cup.

Fits Every Body. Every Cup.

Most bras have a size chart. This has a stretch. 4-way adaptive fabric moulds to any cup — from a C to an I — without gaping, squeezing, or guessing. Go by your dress size and it fits. Simple.

All-Day Softness

All-Day Softness

Most wireless bras feel fine at 8am. By 2pm you're adjusting, tugging, thinking about taking it off. CloudLift stays cloud-soft from morning to midnight — gentle enough to sleep in, supportive enough to forget you are.

The "No Bulge" Back Band

The "No Bulge" Back Band

The back roll at a work meeting. The ridge under a fitted top. The strap digging into your shoulder. The wide seamless band eliminates all of it. Put it on. Forget it's there.

Benefits illustration

Why Women Are DitchingTheir Old Bras

Every brand says "wireless." Here's what actually separates CloudLift from everything you've tried before.

Why Women Are DitchingTheir Old Bras

Every brand says "wireless." Here's what actually separates CloudLift from everything you've tried before.

Original
Others
Knock-off
Lifted. No Wire.
Fits Any Cup Size
Stays Up All Day
No Back Bulge
Soft Enough to Sleep In
30-Day Guarantee

FAQ

For bras, go by your normal size — no sizing down. The 4-way stretch moulds to your shape and supports without crushing, so you get the lift without the squeeze. Between sizes? Size up for everyday softness, down for a firmer hold.

Yes. The adaptive fabric lifts and holds from a smaller cup all the way up to a fuller bust — without a wire. It moulds to you instead of forcing you into a fixed shape, so you get real support and a smooth, lifted look.

That's the whole point. No wire, no rigid band — just soft, wide support that stays put. Designed for 8–12+ hour wear, and most customers say they forget they're wearing it. Soft enough to sleep in, too.

No. The wide seamless band locks flat against your back and sides, so there's no riding up, no rolling, and no reaching in to readjust. It stays exactly where you put it.

No. Seamless construction and a smooth band disappear under fitted tops, thin fabrics and light colours — no lines, no visible seams, no back bulge.

Orders ship within 1-3 business days. Standard shipping takes 5-8 business days. Need it sooner? We offer expedited shipping at checkout. You'll receive tracking information as soon as your order ships.

Image with text

30-Day Fit Guarantee

We don’t just shape bodies — we shape confidence.

Each piece moves with your body to sculpt, support, and celebrate your natural shape — without the squeeze.

Made for women who want to feel powerful, beautiful, and in control.

Enjoy 30-Day Fit Guarantee — because confidence should never come with pressure.

You May Also Like